For many consumers, big stores like Sephora are one of the main places where they purchase cosmetics, skin care, and hair care. Being aware of the cruelty-free brands at Sephora can be a challenge. Sephora carries so many brands and it can be a little overwhelming to figure out which are cruelty-free and which are not.
Thankfully, this list of cruelty-free brands at Sephora will help make shopping easier for you!
A couple of times a year, Sephora has a huge sale that lets VIB and VIB Rouge members save some serious cash on their favorite beauty items. Whenever these sales happen I get a lot of readers asking me what my must-have cruelty-free beauty products sold at Sephora are. While I have already shared a list of the cruelty-free brands at Sephora (all of which have vegan options), a lot of my favorite brands happen to be sold at Sephora.
This is the perfect time to stock up on items you know you love, and a chance to try items you may have been on the fence about. To make this easier for you, I am going to split this into two lists. Items I consider to be absolute necessities and items that I consider to be nice splurges.
One of the most recent cruelty free brands to be sold in Sephora is Bite Beauty. The number of cruelty free options available at Sephora stores is relatively small. Especially if you avoid parent companies who test on animals. Many avoid Sephora all together because their house line, manufactured by their sister company Kendo, is tested on animals. It has just been announced that Kendo has now purchased Bite Beauty.
This announcement has many concerned that Bite Beauty will now change its stance on animal testing. Kendo is a part of the LVMH company with a focus on expanding beauty brands into the global market. As the brand itself states,
“Kendo is developing and selling beauty brands & products, primarily through Sephora’s international network (Americas, Europe, Middle-East, Asia), both in stores and online. Kendo’s portfolio currently includes brands such as Marc Jacobs Beauty, Ole Henriksen, Formula X, Kat von D and several others. For a year, Kendo has been successfully launching an ambitious expansion plan to build several strong brands at a global level and has built a team to lead that expansion.“
According to a press release posted by Cosmetics Business, Susanne Langmuir, founder of Bite Beauty, said,
“I am thrilled to join Kendo, and to work with David and his team, to take Bite Beauty to the next level of growth and success. I am confident that with Kendo’s support, Bite can expand its presence well beyond what we have achieved today, to become a world recognized and highly desired brand in the prestige beauty market.”
In the past, reps at both Sephora and Kendo have told me that all brands produced by Kendo fall under the required by law animal testing stance. Where this situation may be different is that Bite Beauty was already an established beauty brand.
I have updated the list of cruelty free and vegan brands to list Bite Beauty as a Grey Area brand. I have also noted that they are owned by a parent company who tests on animals.
I have reached out to Bite Beauty to ask if they will be changing their animal testing stance. Hopefully I hear back from the brand soon and can let readers of Logical Harmony know if the brand itself has changed their stance on animal testing.
It breaks my heart to add another brand to the list of those now testing on animals in order to sell in China. The most recent to be added is the Sephora Collection brand. Sephora’s name brand has long been know for offering quality cruelty free cosmetics at decent prices. For some time I have depended on them to give me the cruelty-free knock offs to items that I love but will not buy. They also had a decent selection of vegan items. This is why it’s unfortunate to share the news that the Sephora Collection Cosmetics are No Longer Cruelty Free. Sadly, the change in stance on animal testing appears to have been made and the brand is now sold in China.
Why does this mean that the Sephora Collection cosmetics are no longer cruelty free? Chinese law requires that cosmetics sold there be tested on animals. You can read more about my understanding of this requirement in the post Animal Testing and China. Some brands choose to make their cosmetics elsewhere and ship the finished products into China as this is a way to get around the animal testing law. However, it should be noted that the Sephora Collection cosmetics are made in China, making this an unlikely possibility.
I first heard about this possible change from a reader (thank you, Sarah!) and was sent the link to the Sephora brand being sold on the Sephora China site by fellow cruelty free blog The Rabbit Hops. I am currently waiting to hear back from a representative of the company to confirm. However, I feel comfortable posting about this because the Sephora brand is in fact being sold, plain as day, on the Sephora China website.
Update: Sephora has now release the following statement about their stance on animal testing.
Sephora does not test Sephora Collection or Sephora Original products on animals, and we do not ask others to do so on our behalf, unless it is required by law in specific countries where we operate. We want to see the practice of animal testing ended entirely and we are a strong advocate for the development and implementation of alternative methods
2012 seems to be the year that many brands are making this change – MAC and Smashbox were two of the ones that made the biggest headlines by doing so. Urban Decay considered it, and then thankfully changed their mind at the last minute. With the change with the Sephora Collection also comes to change of Sephora Collection brand Hello Kitty, Kat Von D, and all other lines created under the Sephora Collection.
I am extremely disappointed in Sephora for this decision. I really hope that I hear back from the company and, no matter what I hear, I will be updating this post at that time. I am now removing the Sephora Collection from all of the cruelty free brand lists on Logical Harmony, will be adding a statement on all previous posts mentioning this line, and will no longer endorse them in the future.
Knowing about the products that you buy is really important. Not only knowing what’s in the products, but also about the production practices of the companies. There are a lot of cruelty free nail polish brands out there. These are companies who don’t test their products on animals during the production process and also do not buy ingredients from third-party companies who test on animals.
Yesterday, I posted a vegan nail polish brand list. What’s the difference between cruelty free nail polish and vegan nail polish? A lot of companies who are cruelty free still include animal ingredients in their products. The post What Makes Nail Polish Vegan? will give you more information about what these ingredients are.
While buying vegan items is the right choice for me, it may not be for everyone (Though you may be surprised at how many amazing polish brands are already vegan!) I encourage you to at least buy cruelty free items as often as possible. This list will let you know what brands out there offer cruelty free nail polish. It will be updated as I find out about more cruelty free nail polish brands.
Please note that all of these brands do have vegan nail polish options. Just read the ingredients of the shade before you buy and look for possible animal ingredients. It’s most commonly shimmery or metallic polishes as well as shades of red that contain animal ingredients. However, you’re best bet is to read the ingredients carefully and look for the ingredients no matter what the shade or formula.
I’ve also decided to include brands that are vegan in this list as well so that cruelty free shoppers will realize how many amazing nail polish brands are vegan. To be honest, the list was really sparse without all the vegan nail polish brands! These brands are noted with Vegan next to the name.
- a England
- American Apparel
- Beauty Without Cruelty
- Butter London (the nail polishes are all vegan, but not all treatments are)
- Deborah Lippmann (All of the polishes are vegan, but some of the hand care products are not.)
- Obsessive Compulsive Cosmetics
- Scotch Naturals
- Spoiled by Wet’n’Wild
- Wet’n’Wild Fantasy Makers