Recently Revlon announced that they may be exiting China. Many were under the impression that this change meant Revlon would stop sales in China and become a cruelty free brand. After doing more digging, that appears to be simply a business move that would likely not effect their animal testing policy. Their plans are to cut operating costs and staff at beauty counters. In China, Revlon is mostly available at beauty counters, but it can also …
Yesterday it was announced that Revlon may be exiting the Chinese market to cut costs. It was assumed by many, and left very unclear by the press, about if this meant that they would no longer be selling in China or not. Revlon, and all of their sub-companies, currently test on animals “as required by law”. Currently, China has a law in place that requires cosmetics sold there to be tested on animals. There are …
Logical Harmony reader Katie clued me in to some potentially exciting news today! Revlon is reportedly leaving the Chinese market in order to cut business costs. Currently, their market in China only makes up about 2% of their business. For many years business growth for cosmetics brands in China was higher than anywhere worldwide. That has been on the decline and it looks like selling in China may no longer be profitable. This change will …