The Ultimate Cruelty-Free Foundation Guide (Updated for 2018!)

Many Logical Harmony readers ask for help finding a good foundation that is both cruelty-free and vegan. That’s why I created this cruelty-free foundation guide! Many people assume that it is hard to find cruelty-free foundation or vegan foundation, but it is actually a lot easier than you may think!

In fact, it can be a little overwhelming once you realize all the options that are available. Whether you’re looking for a BB Cream, Tinted Moisturizer, Cream Foundation, Liquid Foundation, Powder Foundation… There are lots of vegan and cruelty-free foundation options!

That’s why I decided to create the cruelty-free foundation guide. This guide includes brands that offer cruelty-free and vegan BB creams, CC creams, serum foundations, liquid foundations, mineral foundations, and powder foundations. You can even get them at stores like Sephora, Ulta, Beautylish, Nordstrom, and more.

This is the most recent update of a post I originally published on February 27, 2015.

The following brands are all cruelty-free and have vegan foundation options. Some of these brands offer foundations that are not vegan, so be sure to read ingredients before purchasing. Brands that are 100% vegan are noted.

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Cruelty-Free BB Creams, Cruelty-Free CC Creams & Cruelty-Free Tinted Moisturizers –

• 100% Pure
• Andalou Naturals
• Adorn Cosmetics – 100% vegan
• Beautycounter
• BellaPierre
• COOLA (find a list of vegan products from COOLA here)
• Cover FX
• DeVita – 100% vegan
• Dr. Hauschka
• ELF
• Inika – 100% vegan
• Jane Iredale
• Josie Maran Cosmetics
• Juice Beauty – 100% vegan
• Lily Lolo
• Mineral Fusion
• Pacifica – 100% vegan
• Perfekt
• PUR Cosmetics (find a list of vegan products from PUR Cosmetics here)
• Smashbox (find a list of vegan products from Smashbox here) – It should be noted that they are cruelty-free, but their parent company is not. 
• Suntegrity
• Supergoop!
• Tarte (find a list of vegan products from Tarte here) – It should be noted that they are cruelty-free, but their parent company is not.
• Too Faced (find a list of vegan products from Too Faced here) – It should be noted that they are cruelty-free, but their parent company is not. 
• Ulta Beauty
• Urban Decay (find a list of vegan products from Urban Decay here) – It should be noted that they are cruelty-free, but their parent company is not.

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Cruelty-Free Liquid Foundation –

• 100% Pure
• Adorn Cosmetics – 100% vegan
• Alexami
• Alima Pure
• Antonym Cosmetics
• Barry M 
• Beauty Without Cruelty – 100% vegan
• BECCA (find a list of vegan products from BECCA here) – It should be noted that they are cruelty-free, but their parent company is not.
• Bella Mari – 100% vegan!
• Charlotte Tilbury (find a list of vegan products from Charlotte Tilbury here)
• Cover FX
• Elate Clean Cosmetics
• ELF
• Ellis Faas
• Emani – 100% vegan
• Face Atelier
• Gabriel Cosmetics
• Hourglass Cosmetics (find a list of vegan products from Hourglass here) – It should be noted that they are cruelty-free, but their parent company is not.
• Illuminare Cosmetics – 100% vegan
• Inika – 100% vegan
• Jane Iredale
• Jouer Cosmetics (find a list of vegan products from Jouer Cosmetics here)
• Juice Beauty
• Kat Von D Beauty
• Marc Jacobs Beauty
• Mineral Fusion
• Note Cosmetics
• PUR Cosmetics (find a list of vegan products from PUR Cosmetics here)
• Silk Naturals
• Smashbox (find a list of vegan products from Smashbox here) – It should be noted that they are cruelty-free, but their parent company is not. 
• Tarte (find a list of vegan products from Tarte here) – It should be noted that they are cruelty-free, but their parent company is not. 
• The All Natural Face – 100% vegan
• The Body Shop
• Too Faced (find a list of vegan products from Too Faced here) – It should be noted that they are cruelty-free, but their parent company is not.
• Ulta Beauty
• Urban Decay (find a list of vegan products from Urban Decay here) – It should be noted that they are cruelty-free, but their parent company is not.

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Cruelty-Free Serum Foundation –

• 100% Pure
• Charlotte Tilbury (find a list of vegan products from Charlotte Tilbury here)
• ELF
• Gressa
• Pacifica – 100% vegan
• Perricone MD
• PUR Cosmetics (find a list of vegan products from PUR Cosmetics here)
• Tarte (find a list of vegan products from Tarte here) – It should be noted that they are cruelty-free, but their parent company is not. 

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Cruelty-Free Powder Foundation (Pressed and Loose) –

• 100% Pure
• Adorn Cosmetics – 100% vegan
• Alexami
• Alima Pure
• Antonym Cosmetics
• Au Naturale – 100% vegan
• Barefaced Beauty
• Barry M
• BellaPierre
• Bella Mari – 100% vegan
• Cover FX
  
• Emani – 100% vegan
• Everyday Minerals – 100% vegan
• Gabriel Cosmetics
• Honeybee Gardens
• Hourglass Cosmetics – It should be noted that they are cruelty-free, but their parent company is not.
• Hynt Beauty
• Inika – 100% vegan!
• Jane Iredale
• Josie Maran Cosmetics
• Juice Beauty
• Kat Von D Beauty
• Lily Lolo
• Meow Cosmetics
• Mineral Fusion
• Modern Minerals – 100% vegan
• PUR Cosmetics (find a list of vegan products from PUR Cosmetics here)
• Root (use code TASHINA for 10% off) – 100% vegan
• Silk Naturals
• Sweat Cosmetics – 100% vegan
• Tarte (find a list of vegan products from Tarte here) – It should be noted that they are cruelty-free, but their parent company is not. 
• The All Natural Face – 100% vegan
• Too Faced (find a list of vegan products from Too Faced here) – It should be noted that they are cruelty-free, but their parent company is not.
• Urban Decay (find a list of vegan products from Urban Decay here) – It should be noted that they are cruelty-free, but their parent company is not.
• Wander Beauty
• ZuZu Luxe

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Cruelty-Free Stick Foundation –

• Anastasia Beverly Hills
• Au Naturale – 100% vegan
• Cover FX
• Hourglass Cosmetics (find a list of vegan products from Hourglass Cosmetics here) – It should be noted that they are cruelty-free, but their parent company is not.
• Tarte (find a list of vegan products from Tarte here) – It should be noted that they are cruelty-free, but their parent company is not. 
• Wander Beauty

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Cruelty-Free Cream Foundation –

• 100% Pure
• Adorn Cosmetics – 100% vegan
• Cover FX
• ELF
• Emani – 100% vegan
• Juice Beauty
• Kat Von D Beauty
• RCMA

If you have a favorite cruelty-free foundation that is missing from this list, please leave a comment and let me know! Curious about the cruelty-free status of a brand? Check out the Cruelty-Free & Vegan Brand list!

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Other cruelty-free shopping guides:

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