Cruelty-Free Drugstore Brands (Updated for 2019!)
Looking for cruelty-free drugstore brands? This guide has you covered! Many Logical Harmony readers ask for help finding good drugstore products from cruelty-free brands. Many people believe that it’s hard to find cruelty-free drugstore brands, or difficult to find cruelty-free and vegan options at the drugstore. Thankfully, there are now more cruelty-free drugstore brands than ever before!
This guide includes brands that offer cruelty-free brands that can easily be found at drugstores or large chain stores such as Target, Ulta, CVS, Walgreens, Superdrug, Priceline Pharmacy, and more! It’s exciting to see these stores catching on to the fact that people want to purchase cruelty-free drugstore brands and to see them start to carry more and more cruelty-free options.
This is the most recent update of a post I originally published on January 10, 2013.
Shopping online? Sign up for Ebates and get cash back on your cruelty-free purchases from Ulta, Target, and other stores. You can use the Ebates website or the browser extension to get cash back while shopping for cruelty-free makeup at Ulta and more.
Cruelty-Free Drugstore Brands:
The following brands are all cruelty-free and have vegan options. This means that there is no animal testing anywhere in their supply chain, during production, or on the finished products.
Some of the brands on this list are owned by a parent company who tests on animals. This is noted next to the brand names. Brands that are 100% vegan are listed in bold with “100% vegan!” next to the brand name.
- Acure Organics
- Alba Botanica
- Andalou Naturals
- Aubrey Organics
- Aunt Fannie’s
- Aura Cacia
- Avalon Organics
- B. Cosmetics – 100% vegan!
- Badger (W.S. Badger)
- Bare Republic (find a list of Bare Republic vegan options here)
- Barry M
- Body Shop, The
- Bonne Belle
- Burt’s Bees – It should be noted that they are cruelty-free, but their parent company is not.
- Cake Beauty – 100% vegan!
- Certain Dri – 100% vegan! It should be noted that they are cruelty-free, but their parent company is not.
- COVERGIRL – It should be noted that they are cruelty-free, but their parent company is not.
- Crazy Rumors – 100% vegan!
- Crystal Body Deodorant – 100% vegan!
- DefineMe Fragrance – 100% vegan!
- Delectable – 100% vegan!
- Derma E – 100% vegan!
- Desert Essence
- Dickinson Brands
- Dr. Bronner’s
- ELF Cosmetics – 100% vegan!
- EcoTools – 100% vegan!
- Emani – 100% vegan!
- EO Products/Everyone
- Every Man Jack
- Flower Beauty
- Gabriel Cosmetics
- Garnier – It should be noted that they are cruelty-free, but their parent company is not.
- GOSH Cosmetics
- Hand in Hand Soap – 100% vegan!
- Herban Cowboy
- Heritage Store
- Hugo Naturals – 100% vegan!
- Hurraw! – 100% vegan!
- J.R. Watkins
- Jane Carter Solution – 100% vegan!
- Jason Naturals
- Kiss My Face
- Light Mountain Natural
- Michael Todd
- Milani (list of Milani vegan products)
- Mineral Fusion
- Mrs. Meyers Clean Day – It should be noted that they are cruelty-free, but their parent company is not.
- NatraCare – 100% vegan!
- Nature’s Gate – 100% vegan!
- Nourish Organic
- Now Products (Now Foods)
- NYX (find a list of NYX vegan products here) – It should be noted that they are cruelty-free, but their parent company is not.
- Out of Africa
- Pacifica – 100% vegan!
- Paul Mitchell
- Petal Fresh
- Piggy Paint
- Piggy Polish
- Pixi Beauty (find a list of Pixi Beauty vegan options here)
- Preserve – 100% vegan!
- Profusion Cosmetics
- Pureology – It should be noted that they are cruelty-free, but their parent company is not.
- Real Techniques
- Reviva Labs
- Rosebud Perfume Co.
- S.W. Basics
- Seventh Generation – It should be noted that they are cruelty-free, but their parent company is not.
- Sonia Kashuk
- Tom’s of Maine – It should be noted that they are cruelty-free, but their parent company is not.
- Ulta Collection
- Vapour Organic Beauty
- Yes to
- Zoella Beauty
- ZuZu Luxe
When it comes to drugstore brands, please keep in mind that their ingredients tend to change more often than higher-end lines. Please be sure to always check the ingredients list before you buy a product. Even if it’s one you have been buying for a long time.
Even though you may skip over many of the mainstream drugstore brands, there’s no reason to feel like you are missing out on anything. L’Oreal, Revlon, Maybelline, Almay, and Rimmel all test on animals as do a lot of other drugstore brands. However, with more and more brands stepping up to offer quality items and a larger range of items, my guess is that you won’t miss these brands at all!
What are your favorite cruelty-free drugstore brands? Which drugstore beauty products do you love?
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Hi, I am confused by Love, Planet & Beauty’s cruelty-free status? Each product says cruelty-free on the label but apparently, they are not cruelty-free? Can you explain?
They have told myself and others that they do test on animals as required by law unfortunately. 🙁
Hi Tasha! Thank you so much for your work!
Help. I recall reading up on The Body Shop and finding they were sorta pioneers in being cruelty free. Am I right? And also I saw in another trail an argument over who owns them and if they test??? I’d be devastated if they are owned by the bad guys.
Oops I’m sorry I wrote your beautiful name wrong Tashina.
They were owned by L’Oreal for a bit, but are now owned by Natura. I haven’t been able to confirm that Natura is cruelty-free for sure.